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Cowtown

29 June 2017 | Video

YETI Presenta: Cowtown

Saturday nights in Pilesgrove, NJ promise a stacked lineup of bucking broncos, raging bulls, and some gasp-worthy moments in-between. But behind the stadium lights and hollering of the crowd, you’ll find the Harris family. Through three generations, they’ve made Cowtown Rodeo the longest running weekly rodeo in the United States, bringing new fans to the sport since 1929. It’s taken a lot of blood, sweat, tears, and sacrifice to make it happen — but the Harris family wouldn’t have it any other way. Discover the enduring legacy of rodeoing just seven miles off the New Jersey turnpike in Cowtown.

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